Chicken Armageddon Has Begun Here’s the Backstory: Popeyes recently decided to start fast-food Armageddon by unleashing their new chicken sandwich. Now anyone who knows anything about fast-food understands that Chic-fil-A, who claims to be the originator of the chicken sandwich, has dominated the battle for chicken sandwich king forever. Don’t believe me? Just look at their […]
‘Tis the season of festivals and events. From the great state of Texas with SXSW, to the nation’s capital with the American Express Summit for Success, to the infamous Bourbon Street in NOLA with Essence Festival, attendees will spend big bucks to be stimulated by lights, cameras, and action. However, what really makes these events […]
FOR IMMEDIATE RELEASE: CONTACT: Ali Levingston, Vice President, Leadership Programs [email protected] (301) 881-3333 LEADERSHIP MONTGOMERY SELECTS DURECIA MOORER FOR EMERGING LEADERS CLASS OF 2018 Rockville, MD – Durecia Moorer, Managing Partner for Sales, Marketing, and Strategic Development of ABCD & Company, has been selected to join the 2018 Emerging Leaders Class of Leadership Montgomery. A nonprofit, nonpartisan […]
I travel across the country consulting organizations to make them better, stronger, and more efficient. Each share their narrative on what they believe is decelerating their growth. This includes but certainly isn’t limited to diversity in hiring, an outdated brand, and a lack of capacity. My team can and does fix all these issues, but […]
The reality is that anyone can make a mistake. Unfortunately, in this day and age, everyone knows your mistakes. In a constantly evolving digital age, even industry titans are making huge mistakes that we all can learn from. While Pepsi is the most recent global brand to succumb to a marketing snafu, they aren’t the […]
Let’s open with a disclaimer. If something in this open letter makes you uneasy, is common practice to you, or challenges the way you operate with a business, there is a strong chance this letter is for you. If you realized after reading this, that in fact this could be you, there is still time […]
“We are in business to make a profit.” Period. It’s the mantra levied from every business guru and self-help book alike. Nevertheless, the methodology for attaining profit isn’t as black and white. Businesses may be saying, “we are in business to make a profit.” However, there appears to be a comma, semicolon, or maybe a […]
Here is a scenario. Company A is dominating their respective markets, employees work 12+ hours daily, make great salaries, but have high turnover rates. At Company B, employees work just as hard, make less money, but have very low turnover. Here is the reality. Company A is suffering from bad organizational culture. By sacrificing […]
(Source: Business Insider) So often we see great business moguls like Barbara Corcoran and we become fixated on the number of great accomplishments they have amassed. We tally their many wins and put these people into an elite group of winners. We see the incredible success of this real estate mogul and lavish her with […]
Every obstacle, management change, and company shakeup is a chance for rebranding and again proving why your organization is regarded as a thought leader in its respective discipline—or is that an ideal world? In a time of mergers, realignments, and acquisitions, companies across industries are faced with a common problem: image management. Stakeholders and competitors […]