At ABCD & Company, we build brands that tell a story and have staying power. Just as important, we help organizations define and articulate their mission and their message. Put simply, we help your stakeholders better understand who you are and what you do.
BRANDING
- Brand Strategy
- Brand Identity
- Messaging
The first step to resonating with your target audience is creating a plan for how your brand shows up in a way that aligns with your mission and your goals for engagement. Our team will work with you to define those goals and create a roadmap for demonstrating your brand’s value in an authentic way.
Core Capabilities
- Brand Audit
- Brand Architecture
- Brand Alignment
- Naming Conventions
- Brand Hierarchy
- Brand Promise
- Brand Positioning
In a world where purchase decisions are driven by a sense of trust, your brand identity is everything. ABCD equips you with all the tools you need to make an lasting first impression, build authentic connections with stakeholders, and inspire brand loyalty.
Core Capabilities
- Logo Design
- Brand Standards
- Design Theory
Knowing who you are is only the first step of branding. At ABCD, we equip you to articulate who you are. Our team of experts will empower you with a framework to communicate cohesively and impactfully.
Core Capabilities
- Tagline and Slogans
- Hashtags and Handles
- Core Message Development
- Brand Storytelling