The foundation of communication and engagement is knowing what to say, who should hear it, and what you should be listening for. Whether it is a multi-channel or omnichannel marketing, ABCD will help you shorten the distance between you and your stakeholder by using information and experience to strengthen relationships.
COMMUNICATIONS & ENGAGEMENT
- Campaign Development
- Market Research
A well-executed marketing campaign can leave an impression that lasts long after the campaign ends. Our team helps move your audience to action by coordinating specific marketing activities around each of your organization’s goals.
Core Capabilities
- Campaign Strategy
- Landing Pages
- Email Marketing
- Marketing Automation
- Data Analytics
In order to connect with any audience, it is critical to understand its patterns, behaviors, and needs. ABCD & Company engages in strategic business intelligence activities to inform every aspect of your brand and your marketing and communications activities.
Core Capabilities
- Market Segmentation
- Usability Testing
- Conjoint Analysis
- Industry Outlook and Analysis
- Customer Satisfaction Assessment
- User Experience Testing
- Product Validation